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Hi, my name is Whitney Newman and I was born and raised in Santa Cruz. I have always had a passion in art  and quickly fell in love with the industry. In working with my clients, I love to help them find real solutions to their hair needs. I hope to be apart of creating your look. I have always stayed inspired by continuing my education.Some of my education has included Aveda, Oxenrose, L’Oreal Professional, Kevin Murphy, Label M, American Board of Certified Hair Colorist Energizing Summit, Bumble and Bumble, Easihairpro, DiPietro Todd Academy, Freaks and Geeks, Inspiring Champions, Nova salon Systems.  I am also Deva Certified which is a techique about cutting curly hair dry.  I am always furthering my education, and love to evolve as a stylist. Being able to open Parlour has been a dream come true! I am so blessed to love coming to work every day!




Hi, my name is Serina and I was born and raised in the Bay Area. From an early age I have always had a love for color and creativity and became a licensed cosmetologist in 2005. I love being in this industry because I have met so many people, learned a lot about life, and have been able to connect with others in a unique way that not many people get to experience. Every client that has sat in my chair has left a lasting impression and it keeps me passionate in what I do. I am so excited to join Parlour and feel honored to be a part of this talented team!



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Hello, I’m Hannah!  An adventurous and outgoing Santa Cruz local that strives to help make the world beautiful!  Ever since I gave my first Barbie a buzz cut (don’t worry, I’ve improved since then!), I’ve loved to cut hair!  I am a graduate of the Paul Mitchell Cosmetology School in San Jose and a driven artist at Parlour.  I enjoy staying up to date on the newest styles and techniques while using cruelty free products!  I can’t wait to see you in the salon!  I want to make your time with me a pleasant and relaxing break in your day!

Salon Associate 



Growing up in Santa Cruz, I’ve  always had an appreciation for the California lifestyle of sunny days spent on the beach, but the appeal of city life was calling my name. After graduating cosmetology school in 2012, I moved to San Francisco and spent the next 5 years learning and growing a solid clientele, and working on my salon’s education team. I then moved to Portland, OR and worked in a salon for the past two years, and enjoyed the beautiful Pacific northwest! I am finally ready to be back in my hometown and grow my career further. I’ve continued my love of education with classes from Bumble and Bumble University in New York , and Pony Studios for cutting and styling. I have a special place in my heart for doing color, especially blondes! I also love cutting bobs and textured cuts!My goal is not only to ensure that my clients walk away with incredible hair, but also that their entire experience from beginning to end is wonderful, guaranteeing they are cared for and appreciated in every aspect.




Hi, I'm Carly Lotts, a Santa Cruz native, enjoying life with my husband and 1 year old son. Since becoming licensed in 2009, I have honed my skills through continued education with Vidal Sassoon, Kevin Murphy, Enjoy, Salt Society and more! I have worked as an independent hairstylist throughout my career, so when the opportunity to join a team of creative and passionate hairdressers came up, I jumped at it! As part of this group of excellent hairstylists, I look forward to offering favorite services like balayage, haircutting, highlighting and color. Wedding and formal event hairstyling are also big passions of mine as well. I love learning new skills and perfecting my craft as a hairstlyist and I believe Parlour at the Point is the perfect place to do that! 




Hi there, My name is Kirby and I am pleased to be a part of the Parlour team as the shop manager. While my past experience has been primarily in the restaurant business, I have always had a passion for design and marketing. Helping put this business together with Whitney has been so rewarding and I look forward to watching us grow as a team.  

Salon Manager 



Hi my name is Nicole Brockman, I’ve been a licensed cosmetologist since 2012, I currently work behind the chair as well as on location for bridal services and special events. I love how creative I can be in this industry, I love looking at a beautiful canvas and finding ways to enhance it while also showing off someone’s personality. I love building life long relationships with my clients, I am beyond blessed to have such beautiful and amazing women in my life. I am also the owner of One of a Kind Beauty which is a company that specializes in bridal hair and makeup. I can’t even explain how special it is to get a bride ready for one of the happiest days of her life! 
I adore making sure women know how beautiful they are, I love being an educator and a mentor to my team, I also love helping other women become successful! I can’t believe my bridal work has been featured and published multiple times! I’m extremely blessed to love what I do with all my heart! Thank you